Nike on Tuesday announced the Adapt BB, a self-lacing basketball sneaker that can be controlled from smartphones, including the iPhone.
The new Nike Adapt BB shoes feature an advanced power-lacing system with a custom motor that senses the tension needed by the foot and adjusts accordingly to ensure a snug fit. Using buttons on the shoe or the Nike Adapt app for smartphones, basketball players can adjust the fit on the fly during a game.
The shoes are equipped with a 505 mAh battery that can last between 10 and 20 days and charge wirelessly on Nike’s shoe-sized Qi-compatible mat in three hours.
The Adapt BB is the end product of years of development. It began as the Mag, an extremely limited product based on the self-lacing Nikes in the 1989 movie “Back to the Future Part II.” It evolved into 2016’s HyperAdapt 1.0, a multipurpose shoe that was priced at $720 — well out of the range of the average person.
The shoes are priced at $350 in the United States and will begin shipping on February 16, according to Nike’s online store. The shoe comes in sizes ranging from Men’s 8/Women’s 9.5 to 14/15.5.